I'm a marketing graduate student at Texas State University and a creative producer who has led and performed in music video productions reaching more than 53M combined views. I bring the same instinct for story and audience to marketing research as I do to a film set.
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Creating, producing, and performing in music video projects — from creative development through production coordination.
Managed documentation and internal operations, and supported leadership with reporting and scheduling.
GPA 3.61. Coursework in business analytics, financial modeling, marketing, and business research methods.
Supported budgeting, fundraising documentation, and financial planning — improving budget tracking accuracy by 10%.
Conducted target audience research and supported campaign reporting, improving audience targeting efficiency by an estimated 10%.
Employee Relations. GPA 4.00.
Social media and outreach for first-gen programs — the Career Scholars cohort, campus events, and the first-gen directory.
Focused on consumer behavior, marketing analytics, and research methods.
From music video sets to marketing research, every project has a story behind the final result — the decisions, the teamwork, and the lessons. The Creative Journey page walks through that work project by project.
Explore the Creative Journey →
Television and the conference stage ask for the same thing: hold a room, keep it moving, and make the people on it sound their best.
Bringing a creative project to life in a way that connects with people takes much more than what we see on the screen. I revisit my projects — from the most-viewed to the ones that reached fewer people — and look at the creative choices, the challenges, and what the analytics actually say about reach and audience response.
Read the Post →Open to conversations about marketing, media, and content — collaborations, opportunities, or just the work itself.
Music videos, creative production, performance, or content work — on camera or behind it.
Start a collaborationTelevision presenting, event hosting, panel moderation, and live performance.
Book an eventMarketing research, social media marketing, audience and content strategy.
Discuss a project